“13OP” Collective
13OP is an evenemential association regarding of night clubs or bars and based in Marseille, south of France.
This collective purpose is to valorize and appreciate locals artsits (such as Un Air d’été, DMC, Mazargue Affair) to introduce a famous artist who goes on.
13OP constists of 10 people, halffor the programmation and other half for the communitcation. I integrated the communication and marketing part, which reflected what I like and were I feel more confortable. I discovered a team that listens and helps each other. We use to work together to handle the Artistic Director Training (photoshop CS6), the social media campaign (through Resident Advisor, Yurplan, Hapta Sud, Facebook and Instagram) to create and present our events.
Strategies were used to draw attention and attract the people targeted, such as Print and distribute poster across the city or promote our events on the radio.
